Is cool infographics a design book or a marketing book both cool infographics is a book about using good visual design as part of a broader marketing strategy marketing your company brand your business model your ideas your products your financial results your business processes and even yourself. Author of cool infographics effective communication with data visualization and design written designer of data visualizations and infographics for both internal and external uses by clients working with companies to visualize marketing strategies consumer experiences qualitative and quantitative research product differentiation website . Cool infographics effective communication with data visualization and design download a free chapter this book prepares you to create compelling infographics for online marketing business reports posters presentations and even design your own infographic resume. Cool infographics effective communication with data visualization and design a cool infographic tells a story visually an engaging story built with your data more than just using pictures or colorful charts infographics create the type of visual information that your audience will quickly grasp and remember. Randy krum is founder and president of infonewt an infographic design and data visualization company and the creator of cool infographics coolinfographicscom he designs infographics for both online publications and internal communications and consults on building infographic landing pages social sharing links infographic seo reaching key influencers and tracking results
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